In 1978 and with just three employees, Joe Cirulli opened the first Gainesville Health and Fitness Center above a bank on Archer Road. The original location was 1,500 square feet. Fast forward to 1996, when it moved to its current location on Newberry Road. The original space is now the lobby of the 60,000-square-foot Main Center.
Now, in what Cirulli calls the Quest for Better, the Main Center of Gainesville Health and Fitness is preparing for yet another project.
“Thanks to new technology and years of planning, we’ll be expanding our building over the retention pond adjacent to Newberry Road,” Cirulli explains. The expansion is set to begin this month, and is expected to take nine months.
The new project will include a two-story, 12,000-square-foot addition that will greatly expand the free weight area, personal training studio and stretching space, which will almost triple in size.
Other changes include moving ReQuest Physical Therapy to the front of the building to give patients easier access, doubling the size of the cycle studio as well as moving the cardio equipment to face the new floor-to-ceiling windows.
“Expanding enables us to make every part our center exceptional, allowing us to create an even better experience,” Cirulli says.
Beyond the current plans for expansion, the goals that Cirulli aims for haven’t gone unnoticed. Gainesville Health and Fitness has been named one of the Top 20 health clubs in the nation and received recognition as Business of the Year by the Gainesville Area Chamber of Commerce two years in a row.
In 2009, we interviewed Cirulli as he began his term as president of the Gainesville Area Chamber of Commerce. Of the down economy, he said,
“It gives us an opportunity to really shine against competitors, because we’ll be looking at how we can get better where a lot of other people will be looking at how they have to contract.
“We will continue to move forward in everything we do.”
Cirulli’s commitment to the members and the community of Gainesville is evident. “One part of our Core Purpose says that we will inspire people to become their best,” Cirulli says. “We can only do that by example, by living up to our tagline, ‘The Quest for Better.’”
For our full interview with Joe Cirulli, read the August issue of The Business Report.